Tracking Protocols for Your Website The very first thing you need to do to track the effectiveness of your website is to install analytics on your site. Most people like using Google Analytics because Google is still the first search engine that you need to please to get more traffic and audience members. You can follow this checklist for what to set up in Google Analytics to … [Read more...] about 3 Essential Tracking Protocols
Marketing Strategies
Let’s Talk Numbers Know Your Conversion Rate
A conversion rate refers to an audience answering your calls to action. It doesn’t matter if the action earns money or not, if your audience responded to your CTA, then you have converted. There are many different conversion rate metrics you should track to help improve conversions overall. Let’s look at the various metrics you can track that affect conversion rates. … [Read more...] about Let’s Talk Numbers Know Your Conversion Rate
The Insiders Scoop Of Marketing Habits Of A Busy Women
Is Your Marketing Working? You Only Know if You Set Goals and Measure Progress Developing an effective marketing strategy is a necessary component of every business. However, it’s imperative that you set smart goals and measure your progress using the data points that you’re regularly tracking. Here’s the thing: if you’re doing well and making money, it’s tempting to think … [Read more...] about The Insiders Scoop Of Marketing Habits Of A Busy Women
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